With over 20 years of UX experience and a PhD in Human Factors Psychology from Wichita State University (2007), I bring deep expertise in user-centered design grounded in cognitive science and real-world application. My career has spanned a diverse range of industries—including aerospace, medical, oil & gas, e-commerce, and finance—where I’ve consistently led high-impact UX efforts that drive business success and user satisfaction.

Throughout my journey, I’ve served as a UX Lead and Manager for more than half my career, building and guiding cross-functional teams, shaping design strategy, and aligning user needs with business goals. I’ve been a passionate evangelist for UX, mentoring the next generation of designers and researchers, and fostering a culture of usability and innovation.

Whether working with early-stage startups or Fortune 500 companies, I have a proven track record of turning complex challenges into intuitive, effective experiences that deliver measurable results.